Blog

<h2>Understanding the Essence of Songwriting</h2>  
<p>Songwriting is an art form that combines melody and words to evoke emotions and tell stories. Crafting lyrics that resonate with audiences requires more than just technical skills; it demands a deep understanding of the human experience. Whether you're just starting out or looking to refine your craft, this guide will help you create lyrics that leave a lasting impression.</p>  
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<h2>Finding Your Unique Voice</h2>  
<p>Every songwriter has a unique perspective and voice. To craft lyrics that resonate, it's essential to find and embrace your individuality. Explore different genres, write about personal experiences, and listen to a variety of music to discover what feels authentic to you. Remember, authenticity is key to connecting with your audience on a deeper level.</p>

<h3>Experiment with Style and Structure</h3>  
<p>Don't be afraid to experiment with different styles and structures. Whether you're drawn to the simplicity of a ballad or the complexity of a narrative, playing with various forms can help you find your unique voice. Try writing in different genres or mixing elements from multiple styles to create something entirely new.</p>

<h2>The Importance of Emotion</h2>  
<p>Lyrics that resonate often tap into universal emotions. When writing, focus on how you want your audience to feel. Whether it's joy, sorrow, love, or anger, channel these emotions into your lyrics. Use vivid imagery and descriptive language to paint a picture in the listener's mind and evoke a powerful emotional response.</p>  
<figure id="figure-jxlas0351qmcp46jfr"><img id="jxlas0351qmcp46jfr" src="https://cdn.durable.co/getty/32b5j0W9aqZTypm9Xwi4gCLmyM2nIDfErBM1G0n8hTbPWPbpBEDCvc2xn45oVEVQ.jpeg" alt="emotional performance" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h3>Utilizing Metaphors and Imagery</h3>  
<p>Metaphors and imagery are powerful tools in songwriting. They allow listeners to interpret your lyrics in personal ways, deepening their connection to the song. Use metaphors to convey complex emotions or ideas in a relatable manner. For example, comparing love to an endless ocean can evoke a sense of vastness and depth.</p>

<h2>Crafting Memorable Hooks</h2>  
<p>A catchy hook can make a song unforgettable. It's the part of the song that sticks in the listener’s mind long after the music has stopped. Focus on creating concise, impactful phrases that capture the essence of your song. Hooks should be simple yet profound, resonating with listeners on both an emotional and intellectual level.</p>

<h3>Revising and Refining Your Work</h3>  
<p>Great songwriting often involves revising and refining your lyrics. Don't be discouraged if your first draft doesn't meet your expectations. Take time to review your work, seek feedback from others, and make necessary adjustments. Remember, every great song started as a rough draft.</p>  
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<h2>Collaborating with Other Musicians</h2>  
<p>Collaboration can be an enriching experience for songwriters. Working with other musicians can bring fresh perspectives and ideas to your work. Whether it's co-writing a song or seeking input on your lyrics, collaboration can help you grow as a songwriter and produce work that resonates more deeply with a broader audience.</p>

<h3>Staying Inspired</h3>  
<p>Inspiration is crucial for crafting resonant lyrics. Stay inspired by immersing yourself in diverse experiences—read books, watch films, travel, or simply observe the world around you. Keeping a journal of thoughts and ideas can also be a valuable resource for sparking creativity when writer's block strikes.</p>

<p>In conclusion, crafting lyrics that resonate involves a blend of authenticity, emotion, creativity, and persistence. By finding your unique voice, focusing on emotion, and continually refining your craft, you can create songs that leave a lasting impact on listeners.</p>

Crafting Lyrics That Resonate: A Guide for Aspiring Songwriters

<h2>Understanding the Essence of Brand Voice</h2>
<p>In the ever-evolving landscape of marketing, having a distinct brand voice is crucial. It sets you apart from competitors and creates a memorable connection with your audience. A brand voice is more than just words; it’s the tone, style, and personality that a brand communicates through its content.</p>
<p>ProfessorClock Media has mastered the art of crafting a unique brand voice through their storytelling approach. Their ability to weave narratives that resonate with audiences has positioned them as leaders in the industry.</p>
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<h2>The Power of Storytelling</h2>
<p>Storytelling is at the heart of ProfessorClock Media’s strategy. They understand that stories are powerful tools for engaging audiences. By creating relatable and compelling narratives, they build emotional connections that go beyond mere product descriptions or service listings.</p>
<p>Through storytelling, ProfessorClock Media not only captures attention but also fosters loyalty. Audiences are more likely to remember and engage with a brand that speaks to them on a personal level.</p>

<h3>Consistency in Voice</h3>
<p>A key lesson from ProfessorClock Media is the importance of consistency. Whether it's a social media post or a video advertisement, maintaining a consistent voice ensures that the brand message is clear and recognizable across all platforms.</p>
<p>This consistency helps in building trust and reliability. When audiences encounter a familiar tone and style, it reinforces their perception of the brand’s authenticity.</p>
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<h2>Adapting to Different Platforms</h2>
<p>Another crucial aspect of ProfessorClock Media’s approach is their adaptability. They understand that each platform has its unique audience and requirements. The brand voice needs to be flexible enough to suit these different environments while retaining its core essence.</p>
<p>For instance, the tone used in a tweet might be more casual and conversational compared to a detailed blog post. ProfessorClock Media expertly adjusts their storytelling techniques to fit each platform’s strengths.</p>

<h3>Engagement Through Personalization</h3>
<p>ProfessorClock Media also emphasizes the power of personalization. By tailoring content to specific audience segments, they ensure that their message resonates on a deeper level. This personalized approach makes audiences feel valued and understood.</p>
<p>Their use of data analytics to understand audience preferences and behaviors allows them to craft stories that speak directly to their target market’s needs and desires.</p>
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<h2>Lessons Learned from ProfessorClock Media</h2>
<p>For brands looking to develop their own unique voice, there are several key takeaways from ProfessorClock Media’s approach:</p>
<ul>
    <li><strong>Embrace Storytelling:</strong> Use narratives to create emotional connections with your audience.</li>
    <li><strong>Maintain Consistency:</strong> Ensure that your brand voice is uniform across all channels.</li>
    <li><strong>Adapt to Platforms:</strong> Tailor your message to suit different platforms while keeping your core voice intact.</li>
    <li><strong>Personalize Content:</strong> Use data to understand your audience and deliver personalized experiences.</li>
</ul>

<h3>The Future of Brand Voice</h3>
<p>As digital landscapes continue to evolve, the importance of a strong brand voice will only increase. Brands that can effectively communicate their identity through storytelling will stand out in crowded markets.</p>
<p>By learning from pioneers like ProfessorClock Media, businesses can refine their strategies and create lasting impressions on their audiences. A unique brand voice isn’t just an asset; it’s a necessity for success in today’s competitive world.</p>

Crafting a Brand Voice: Lessons from ProfessorClock Media's Unique Storytelling Approach

<h2>Understanding the Electronic Music Publishing Industry</h2>
<p>The electronic music publishing industry offers a plethora of opportunities for aspiring professionals. With the rise of digital streaming platforms and global music festivals, electronic music has become a significant part of the music landscape. This industry involves managing copyrights, distributing music, and promoting artists, making it a dynamic and exciting field.</p>
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<h2>Gaining the Necessary Skills and Education</h2>
<p>Launching a career in electronic music publishing requires a blend of skills, including a strong understanding of music theory, digital rights management, and marketing. Many universities and online platforms offer courses in music business and publishing. Enrolling in these courses can provide you with essential knowledge and credentials to stand out in the industry.</p>
<p>In addition to formal education, gaining practical experience is crucial. Internships with music labels or publishers can offer invaluable insights into the industry's workings. Networking with professionals in the field during these internships can also open doors to future job opportunities.</p>

<h2>Building a Professional Network</h2>
<p>Networking is a cornerstone of success in the electronic music publishing industry. Attending music conferences, festivals, and industry events can help you connect with artists, producers, and other professionals. Building relationships with industry insiders can lead to collaborations and job opportunities.</p>
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<h3>Utilizing Social Media</h3>
<p>Social media platforms like LinkedIn, Twitter, and Instagram are powerful tools for building your professional network. Engage with content related to electronic music, participate in discussions, and share your insights. This active online presence can help establish you as a knowledgeable and connected industry member.</p>

<h2>Developing a Portfolio</h2>
<p>Creating a portfolio showcasing your work is essential for demonstrating your skills and experience. Include any projects you have worked on, such as managing an artist's release or assisting in marketing campaigns. A well-curated portfolio can significantly enhance your job applications and interviews.</p>

<h3>Highlighting Your Achievements</h3>
<p>Within your portfolio and resume, emphasize any achievements or successful projects you've been involved with. This could include increasing an artist's streaming numbers or successfully organizing an event. Highlighting these accomplishments can set you apart from other candidates.</p>
<figure id="figure-q3931q93ssmcgjjh1h"><img id="q3931q93ssmcgjjh1h" src="https://cdn.durable.co/getty/1dfthR5DSq1YBNP0neMrRou9694Hmxff6c92MAHqcKZDJbiYuq8LsjI0xDXEM2rR.jpeg" alt="portfolio showcase" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>Exploring Job Opportunities</h2>
<p>Once you've built your skills and network, it's time to explore job opportunities. Positions in electronic music publishing can range from roles in copyright management to artist relations. Websites like Indeed, Glassdoor, and LinkedIn frequently list job openings in this field.</p>
<p>Consider reaching out directly to music publishers or labels to inquire about any current or future openings. Proactively contacting companies shows initiative and interest, qualities that employers value.</p>

<h2>Continuing Professional Development</h2>
<p>The music industry is ever-evolving, and staying updated with the latest trends and technologies is crucial for success. Attend workshops, webinars, and courses to continue developing your skills. Being adaptable and knowledgeable about new developments can make you an invaluable asset to any company.</p>
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<h3>Embracing Innovation</h3>
<p>Innovation is at the heart of the electronic music scene. Embrace new tools and technologies that can enhance your work efficiency and creativity. Whether it's using new software for music production or leveraging data analytics for marketing strategies, staying ahead of the curve will ensure longevity in your career.</p>

<h2>Conclusion</h2>
<p>A career in electronic music publishing is both challenging and rewarding. By acquiring the necessary skills, networking effectively, building a strong portfolio, and continuously developing professionally, you can successfully launch and sustain a career in this vibrant industry.</p>

How to Launch a Career in Electronic Music Publishing: A Comprehensive Guide

<h2>Understanding Engineered Resonance</h2>
<p>In the fast-paced world of digital media, keeping up with trends is crucial for any brand aiming to maintain relevance. One company at the forefront of this endeavor is ProfessorClock Media. Known for its innovative approach, ProfessorClock Media employs a unique concept called "Engineered Resonance" to shape and influence media trends. But what exactly does this term mean?</p>

<p>Engineered Resonance refers to the deliberate crafting of content that resonates deeply with audiences, creating a ripple effect across various platforms. This strategy involves understanding audience emotions, interests, and behaviors to produce content that not only engages but also inspires action. Through this approach, ProfessorClock Media has successfully positioned itself as a trendsetter in the industry.</p>

<figure id="figure-6xj5itbexmcc982kz"><img id="6xj5itbexmcc982kz" src="https://cdn.durable.co/getty/26zUJQkUuqHGWOQfmTU7XFTsiA8AQX3UnZ8ipH8TPKQY2IlFwIhobrPTz7Jn923b.jpeg" alt="digital media" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>The Science Behind Engineered Resonance</h2>
<p>The foundation of Engineered Resonance lies in data analytics and audience insights. By leveraging advanced analytics tools, ProfessorClock Media can dissect audience preferences and tailor content that echoes these interests. This meticulous process involves:</p>

<ul>
  <li>Analyzing social media engagement patterns</li>
  <li>Monitoring industry trends and shifts</li>
  <li>Identifying emotional triggers that drive audience interaction</li>
</ul>

<p>With this data-driven approach, the company crafts content that aligns with audience sentiments, ensuring maximum engagement and reach.</p>

<h3>Case Studies: Success Stories</h3>
<p>ProfessorClock Media's success with Engineered Resonance is best illustrated through its various case studies. For instance, a recent campaign for a major fashion brand saw significant success through targeted content that tapped into the audience’s desire for sustainability and eco-friendly fashion.</p>

<p>This campaign not only increased brand visibility but also boosted sales significantly within a short period. By creating content that resonated with the values of the target demographic, ProfessorClock Media effectively drove consumer interest and loyalty.</p>

<figure id="figure-hl3q3qy6momcc982kz"><img id="hl3q3qy6momcc982kz" src="https://cdn.durable.co/getty/32RZfmrj6xPx188N5jGrIqCtLJ5Jzto8ZmKp0N4NN84YJGdb8BN33qJvK4Bl5CKZ.jpeg" alt="successful campaign" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>Tools and Techniques</h2>
<p>To achieve Engineered Resonance, ProfessorClock Media employs a wide array of tools and techniques. These include cutting-edge AI algorithms that predict trends before they happen and creative brainstorming sessions that push the boundaries of conventional media production.</p>

<p>The use of AI in trend prediction allows the agency to stay ahead of the curve, ensuring that their clients are always at the forefront of emerging trends. Additionally, collaborative workshops foster creativity and innovation, enabling the team to develop unique content ideas that captivate audiences.</p>

<h3>The Impact on Industry Trends</h3>
<p>ProfessorClock Media's approach has a profound impact on industry trends. By consistently delivering resonant content, they not only influence audience behavior but also set new standards for content creation across the media landscape.</p>

<p>This influence extends beyond individual campaigns to reshape how brands approach digital marketing strategies. As more companies recognize the power of Engineered Resonance, the demand for such targeted and engaging content continues to grow.</p>

<figure id="figure-6qmffkjd6mcc982kz"><img id="6qmffkjd6mcc982kz" src="https://cdn.durable.co/getty/31gRg1B25DGT1nGswJMLlaHvyDXIE96U4xjSoQSTmM34n4HidArSjKjRzfD4O0im.jpeg" alt="innovative marketing" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>Looking Ahead: The Future of Engineered Resonance</h2>
<p>As digital landscapes evolve, so too will the methods used by ProfessorClock Media to craft resonant content. The future promises even more sophisticated techniques, integrating emerging technologies like virtual reality and augmented reality to enhance audience engagement further.</p>

<p>With their commitment to innovation and excellence, ProfessorClock Media is poised to continue shaping media trends for years to come. As they explore new frontiers in digital marketing, their pioneering work in Engineered Resonance will undoubtedly remain a cornerstone of their strategy.</p>

Engineered Resonance: How ProfessorClock Media Shapes Trends

<h2>The Influence of Electronic Music Publishers</h2>
<p>Electronic music has revolutionized the global music scene, offering a diverse array of sounds and styles. In the United States, electronic music publishers play a critical role in shaping these new sonic landscapes. Their influence extends beyond mere distribution; they are pivotal in nurturing talent, fostering innovation, and expanding the reach of electronic music.</p>

<p>American electronic music publishers are at the forefront of the genre's evolution, guiding artists and producers in creating groundbreaking sounds that resonate with audiences worldwide. By providing resources, support, and platforms, these publishers ensure that new and exciting music reaches listeners.</p>

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<h2>Fostering Talent and Creativity</h2>
<p>One of the primary roles of electronic music publishers is to identify and cultivate emerging talent. They often act as mentors, helping artists refine their sound and navigate the complex music industry. This support is crucial for artists who are just starting out, as it provides them with the guidance and resources needed to succeed.</p>

<p>Publishers also encourage creativity by offering artists opportunities to collaborate with other musicians and producers. These collaborations can lead to unique and innovative tracks that push the boundaries of electronic music. By fostering an environment where creativity thrives, publishers help artists develop their unique voices.</p>

<figure id="figure-k9zjmksfadmc7ywapl"><img id="k9zjmksfadmc7ywapl" src="https://cdn.durable.co/getty/31PpJow1MdGfkkiyifLN9zNVg7jTs5nM7WB3KiNnaxV9BeHQ7ZM39kXvs2KWevdr.jpeg" alt="music collaboration" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>Expanding Reach Through Strategic Partnerships</h2>
<p>In addition to nurturing talent, electronic music publishers play a significant role in expanding the reach of American electronic music. They achieve this by forming strategic partnerships with international labels, streaming platforms, and media outlets. These collaborations ensure that American electronic music is heard by a global audience.</p>

<p>Moreover, publishers often organize events and festivals that showcase their artists' work. These events provide artists with the opportunity to perform live, connect with fans, and gain exposure. By promoting live performances and other promotional activities, publishers help artists build their fanbase and increase their influence in the industry.</p>

<figure id="figure-0ao8kt18hemc7ywapl"><img id="0ao8kt18hemc7ywapl" src="https://cdn.durable.co/getty/310DmhmXhJUxCasVr3KegxObaGwYrsTsw2gQ52c1LhZmYfRTWvBzVJ6Cy3ZaWyEm.jpeg" alt="live music event" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h2>Embracing Technological Innovations</h2>
<p>As technology continues to evolve, electronic music publishers have embraced new tools and platforms to enhance their artists' reach. From social media marketing to virtual reality experiences, these innovations are reshaping how audiences engage with music.</p>

<p>Many publishers are investing in digital platforms that allow for immersive experiences, enabling listeners to interact with music in novel ways. These innovations not only enhance the listening experience but also offer artists new avenues for creative expression.</p>

<h2>The Future of Electronic Music</h2>
<p>Looking ahead, American electronic music publishers will continue to play a crucial role in shaping the future of the genre. As they adapt to changing technologies and consumer preferences, they will be instrumental in driving innovation and ensuring that electronic music remains at the cutting edge of the global music scene.</p>

<p>By continuing to support emerging talent, fostering creativity, and embracing technological advancements, electronic music publishers will help shape a vibrant and dynamic future for the genre. Their efforts will ensure that American electronic music continues to captivate audiences around the world.</p>

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Beyond the Beat: The Role of American Electronic Music Publishers in Shaping New Sounds

<h2>Understanding Resonance in Media</h2>
<p>In the ever-evolving landscape of media and marketing, creating content that resonates with audiences is paramount. It's not just about reaching people; it's about connecting with them on a deeper level. ProfessorClock Media has honed its approach to ensure that every piece of content not only reaches its intended audience but leaves a lasting impact. This blog post delves into how ProfessorClock Media achieves this through its unique approach to content creation.</p>

<p>Resonance in media is about making content relatable and meaningful. It's the difference between content that is simply consumed and content that inspires action or reflection. At ProfessorClock Media, the focus is on understanding the audience's needs, desires, and pain points, and crafting messages that speak directly to them.</p>

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<h2>The Art of Storytelling</h2>
<p>One of the core elements of the ProfessorClock Media approach is storytelling. Stories are powerful tools for establishing emotional connections, and they are integral to creating resonance. By weaving narratives into content, ProfessorClock Media transforms ordinary messages into compelling stories that captivate audiences.</p>

<p>Each story is meticulously crafted to align with the brand’s identity while also appealing to the audience's values and emotions. This strategic alignment ensures that the message not only conveys information but also evokes a response, whether it be curiosity, empathy, or inspiration.</p>

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<h3>Audience-Centric Content Creation</h3>
<p>ProfessorClock Media's approach begins with a deep dive into audience research. Understanding who the audience is, what they care about, and how they interact with media is crucial. This information forms the foundation upon which all content is built.</p>

<p>By placing the audience at the center of the content creation process, ProfessorClock Media ensures that every piece of content is tailored to meet the specific needs and interests of its audience. This not only increases engagement but also fosters a sense of loyalty and trust between the brand and its audience.</p>

<h2>Leveraging Data-Driven Insights</h2>
<p>Incorporating data-driven insights is another cornerstone of the ProfessorClock Media approach. Utilizing analytics tools, they gather valuable data on audience behavior, preferences, and trends. This data informs content strategies, enabling more precise targeting and personalization.</p>

<p>The ability to adapt and refine strategies based on real-time data ensures that the content remains relevant and engaging. This dynamic approach allows ProfessorClock Media to quickly pivot and adjust to changing audience needs and market conditions.</p>

<figure id="figure-ab02dobrehmc3okzis"><img id="ab02dobrehmc3okzis" src="https://cdn.durable.co/getty/31JZyTXiSCZm8bjqZEEpClRkGh8Cie6s9Mo4feGhrSKHN7rheAGGZKafzpMGHrql.jpeg" alt="data analysis media" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

<h3>Innovative Use of Technology</h3>
<p>Technology plays a pivotal role in enhancing the resonance of media content. ProfessorClock Media employs cutting-edge tools and platforms to optimize content distribution and engagement. From social media algorithms to AI-driven personalization, technology enables them to reach audiences more effectively.</p>

<p>Moreover, interactive content such as quizzes, polls, and videos further enhances audience engagement by providing immersive experiences. These innovative tactics ensure that the audience not only consumes content but interacts with it, leading to a deeper connection.</p>

<h2>Measuring Success in Resonance</h2>
<p>The final piece of the puzzle is measuring success. ProfessorClock Media employs a variety of metrics to evaluate how well content resonates with its audience. Engagement rates, shares, comments, and sentiment analysis are just a few of the tools used to gauge impact.</p>

<p>This data-driven approach to measurement allows for continuous improvement. By understanding what resonates most with audiences, ProfessorClock Media can refine future strategies for even greater success.</p>

<figure id="figure-48n6ucp3vkmc3okzis"><img id="48n6ucp3vkmc3okzis" src="https://cdn.durable.co/getty/31kn3N23US1PvehdEXnvP50D8sVjmlrjgyteTfU0Y5VNPyjTfvI7Bdm5oo8BpJnb.jpeg" alt="success measurement" class="object-cover bg-gray-100" style="aspect-ratio: 16/9"></figure>

Creating Resonance: The ProfessorClock Media Approach

ProfessorClock Media

ProfessorClock Media is an independent multimedia production company founded by Damien Lamar Robinson. It operates at the intersection of Afrofuturist storytelling, electronic music, speculative fiction, and visual art. The company's flagship project, "The New Adventures of ProfessorClock" (NAOPC), is a 15-year, 13-volume transmedia series that concluded in 2025 with the release of seven albums totaling 344 minutes of music. The work spans podcasts, novels, novellas, visualizers, WebGL applications, and interactive experiences, all centered on the character of ProfessorClock, a time-traveling archivist who preserves ancestral knowledge through modern technology.Active properties include Time Traveler's Digest (the first Afrocentric time travel magazine), The Archive (a subscriber content platform), CRONOS CATHARSIS (a prose-to-song project), and "The Order of the Fixed Path" (a film series in preproduction). The company maintains digital presence across professorclock.tv, damienlamar.com, professorclockmedia.com, cronoscatharsis.com, timetravelersdigest.com, and Bandcamp. Its creative philosophy centers proto-algorithmic knowledge systems, the idea that pre-digital African diaspora cultures developed sophisticated information organization long before computers existed.ProfessorClock Media positions itself ahead of the curve on human-machine creative collaboration, having integrated tools like Suno for music production years before mainstream adoption. It functions as a creative branding agency, netlabel (professor:clock records, founded 2010), and publishing entity, all under one roof.

Blog

Crafting Lyrics That Resonate: A Guide for Aspiring Songw...

Crafting a Brand Voice: Lessons from ProfessorClock Media...

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